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Cases · Technology & intellectual property · Copyright, media & digital content rights

Protect a creator brand and channel

How do I protect my brand and channel as a creator earning internationally?

WONE Global registers the brand, reviews brand-deal contracts and sets a tax structure for income from several countries.

Countries in the typical case United Arab Emirates · India

The situation

What is happening

An online creator or influencer earns on social media and streaming services in several countries and needs protection.

What is at stake

Creators lose channels to impersonation and income to tax confusion across countries.

Who faces this

  • Founders and growing companies
  • Sport and entertainment

A scenario

Online creatorSport and entertainment · from United Arab Emirates · in India

Impersonator accounts are copying her in two countries.

Where it ends The channel protected.

A representative scenario of the work WONE Global coordinates, not a specific client’s matter.

Also asked as “Influencer trade mark”“Creator tax across countries”

The solution

How WONE Global handles it

WONE Global registers the brand, reviews brand-deal contracts and sets a tax structure for income from several countries.

Usually led by Trade marks, patents and brands, with Contracts and commercial law, Tax and structuring and Data protection and cyber.

Step by step, in the scenario

  1. Week 1Marks filed.
  2. Week 1Takedowns.
  3. Week 2Contracts reviewed.
  4. ThenTax structure.

Timings are typical. They depend on the countries, the authorities involved and how quickly documents are available.

Decisions

The decisions involved

  1. 01Trade mark and social media account protections
  2. 02Contracts with brands and agencies
  3. 03Tax residence and income reporting

Outcomes

What you receive

  • Registrations and social media takedowns
  • Standard brand-deal terms
  • Tax filings organised

This is a general guide. Your WONE Global professional confirms the work, timing and fees for your markets before anything starts.

Who handles it

Trade marks, patents and brands, market by market

The status of the lead service in the markets that matter for this case. A named WONE Global Partner acts under their own licence; where none is in place yet, WONE Global confirms availability before anything else.

  1. Indiain the typical case On request Availability confirmed before any work begins Bring a requirement →
  2. United Arab Emiratesin the typical case On request Availability confirmed before any work begins Bring a requirement →
  3. Poland WONE Global Partner Anna Pawlikowska · Partner Brief this Partner →
  4. Uganda WONE Global Partner Tony Galandi Kiire · Managing Partner Brief this Partner →
  5. Saudi Arabia On request Availability confirmed before any work begins Bring a requirement →
  6. Singapore On request Availability confirmed before any work begins Bring a requirement →
  7. United Kingdom On request Availability confirmed before any work begins Bring a requirement →
  8. United States On request Availability confirmed before any work begins Bring a requirement →

Other markets: WONE Global covers 100 countries. Name yours in the requirement →

Anna PawlikowskaKraków · Poland

WONE Global Capability Partner · Poland

Anna Pawlikowska

Partner · Zacharzewski & Partners Law Office · Kraków

Legal Adviser. Co-founder of the Firm. Has been advising parties on technology contracts for more than a dozen years. Specialises in intellectual property law and new technologies. Provides day-to-day legal services to …

Tony Galandi KiireKampala · Uganda

WONE Global Capability Partner · Uganda

Tony Galandi Kiire

Managing Partner · Diamond Advocates · Kampala

Tony Kiire is the Founding and Managing Partner of Diamond Advocates, where he leads the Technology, Innovation, and Intellectual Property Law practice. He is also the founder of Lawtech Associates and Consult, the comp…

Dr. Esteban Lucio MaccariBuenos Aires · Argentina

WONE Global Capability Partner · Argentina

Dr. Esteban Lucio Maccari

Managing Director · Maccari Adam & Asociados · Buenos Aires

He is a lawyer with a degree from the University of Buenos Aires and a degree in Spanish Law. He completed postgraduate studies in Strategic Business Management at the Polytechnic University of Madrid and the Glocoll at…

WONE Global Intelligence

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UNBOUNDED™ · Global Business Circuit™

Work through India ↔ United Arab Emirates with the leaders doing it.

Bring a live question about this corridor to a small online session of senior business leaders, run by UNBOUNDED™, the ecosystem WONE Global belongs to.

The Global Business Circuit™

One corridor, 60 minutes online, 12 senior business leaders. The leaders' own questions set the agenda; market and professional perspectives join only where the questions call for them.

WONE Global is one of the six institutions of the UNBOUNDED™ Global Ecosystem. Links open unboundedglobal.com. WONE Global in the ecosystem