Skip to main content
People & firms

The WONE Global Partners in each market.

Named senior professionals, each admitted as the one firm for a service in their country, and the firms they lead.

For professional firms

Lead your service in your market.

One Partner per service, per jurisdiction, admitted by review against published criteria.

Open Partnerships→
Insights

Sourced answers on doing business across borders.

Every statement is labelled: source-checked, professionally reviewed or not yet checked, with its source and date where checked.

Ask WONE Global

Ask your question.

Answers cite WONE Global's sourced statements and show how each one was checked. Research, not advice.

Ask WONE Global→

Cases · Markets, trade & operations · Commercial intelligence & market strategy

Choose a distributor or reseller model

Should we sell abroad through a distributor, a reseller or directly?

WONE Global compares the models on law, tax, margin and control in each market and helps vet and contract the chosen partner.

Countries in the typical case South Korea · United Arab Emirates · Saudi Arabia

The situation

What is happening

What is at stake

The wrong model costs margin, control and sometimes the right to leave the market.

A scenario

Cosmetics brandMid-sized company · from South Korea · in United Arab Emirates, Saudi Arabia

It is choosing between one exclusive Gulf distributor and selling online directly.

Where it ends The right route into the Gulf, on terms that protect the brand.

A representative scenario of the work WONE Global coordinates, not a specific client’s matter.

Also asked as “Distributor or reseller: which model is right?”“How do we pick a distributor abroad?”

The solution

How WONE Global handles it

WONE Global compares the models on law, tax, margin and control in each market and helps vet and contract the chosen partner.

Usually led by Contracts and commercial law, with Customs, trade and export controls and Tax and structuring.

Step by step, in the scenario

  1. Week 1WONE Global compares the models on law, tax and margin.
  2. Week 2Shortlisted distributors checked locally.
  3. Week 3Agreement drafted with exit terms.
  4. ThenRegistrations handled.

Timings are typical. They depend on the countries, the authorities involved and how quickly documents are available.

Decisions

The decisions involved

  1. 01Distributor, reseller, agent or marketplace
  2. 02Exclusivity, territory and performance obligations
  3. 03How much control you keep over price and brand

Outcomes

What you receive

  • A comparison of models for the market
  • Key commercial terms to negotiate
  • A model agreement for the chosen route

This is a general guide. Your WONE Global professional confirms the work, timing and fees for your markets before anything starts.

Services

The services involved

One area of expertise usually leads; the others move with it. WONE Global keeps them connected across every country involved.

  1. Usually leadsContracts and commercial law12 markets with a named lead→
  2. Often involvedCustoms, trade and export controlsArranged on request→
  3. Often involvedTax and structuring17 markets with a named lead→

Who handles it

Contracts and commercial law, market by market

The status of the lead service in the markets that matter for this case. A named WONE Global Partner acts under their own licence; where none is in place yet, WONE Global confirms availability before anything else.

  1. Saudi Arabiain the typical case On request Availability confirmed before any work begins Bring a requirement →
  2. South Koreain the typical case On request Availability confirmed before any work begins Bring a requirement →
  3. United Arab Emiratesin the typical case On request Availability confirmed before any work begins Bring a requirement →
  4. Argentina WONE Global Partner Dr. Esteban Lucio Maccari · Managing Director Brief this Partner →
  5. Australia WONE Global Partner Alice Turner · Lawyer Brief this Partner →
  6. Brazil WONE Global Partner Luis Felipe Balieiro Lima · Partner Brief this Partner →
  7. Cameroon WONE Global Partner Edmond Christian AKOA MBALLA · Founder & Managing Partner Brief this Partner →
  8. China WONE Global Partner Roberto Gilardino · Regional Partner North Asia & additional countries Brief this Partner →
  9. Israel WONE Global Partner Karin Horev · Founding Partner Brief this Partner →
  10. Kenya WONE Global Partner James Ngochi Ngugi · Managing Partner Brief this Partner →
  11. Morocco WONE Global Partner Mouad Aktaou · Managing Partner Brief this Partner →
  12. Panama WONE Global Partner Ebrahim Asvat K. · Managing Partner Brief this Partner →
  13. Poland WONE Global Partner Andrzej Zacharzewski · Partner Brief this Partner →
  14. United States WONE Global Partner F Miles Adler · Principal Brief this Partner →
  15. Zambia WONE Global Partner Reagan Blankfein Gates · Managing Partner Brief this Partner →
  16. India On request Availability confirmed before any work begins Bring a requirement →
  17. Singapore On request Availability confirmed before any work begins Bring a requirement →
  18. United Kingdom On request Availability confirmed before any work begins Bring a requirement →

Other markets: WONE Global covers 100 countries. Name yours in the requirement →

Dr. Esteban Lucio MaccariBuenos Aires · Argentina

WONE Global Capability Partner · Argentina

Dr. Esteban Lucio Maccari

Managing Director · Maccari Adam & Asociados · Buenos Aires

He is a lawyer with a degree from the University of Buenos Aires and a degree in Spanish Law. He completed postgraduate studies in Strategic Business Management at the Polytechnic University of Madrid and the Glocoll at…

Roberto GilardinoShanghai · China

WONE Global Capability Partner · China

Roberto Gilardino

Regional Partner North Asia & additional countries · Horizons (Shanghai) Corporate Advisory Company · Shanghai

Roberto Gilardino is Regional Partner at Horizons, supervising the advisory’s activities in North Asia as well as additional countries (including Mongolia, Malaysia, Indonesia, Pakistan, UAE, Cyprus and Malta).

Karin HorevTel Aviv · Israel

WONE Global Capability Partner · Israel

Karin Horev

Founding Partner · Horev & Co. Law Office · Tel Aviv

Adv. Karin Horev has been practicing corporate and commercial law for more than 20 years, with a focus on complex technology-related matters. Over the years, Karin has led a large number of complex and wide-ranging tran…

WONE Global Intelligence

Ask about doing business across borders

Ask in your own words. Answers come from WONE Global's checked records, with every source shown, and end with the named Partner who can act. Go deeper on any point, or build a decision file.

Contact WONE Global

Discuss this case with WONE Global.